T-world 7: New York tee-ser

New Format. New Direction. New York. For the seventh issue, the only T-shirt journal in existence – known as T-world – travels to the Empire State. Milton Glaser’s tourist campaign logo (I love NY) turned souvenir T-shirt graphic sums up the feelings T-world has for the most ambitious city of them all. The city has been responsible for the birth of hip-hop, the rise of graffiti as an art form, and famous artists like Andy Warhol. In fact, it was Warhol himself who inspired the idea that a single, ordinary product like a simple T-shirt (he used a Campbell’s Soup can) could generate the topic of art and conversation. 200 pages. Hardcover edition.

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