Japanese band, Androp, breaks out from the mold with an interactive music video for their single ‘Bell’. Created by creative company, Party, listeners are given an opportunity to be part of the music video as they play the game.
Found at the Androp site, you are able to create an animal, which varies from a rabbit to an elephant depending on the number of words you type in, that you control to dodge oncoming obstacles.
Beautifully illustrated with simple black and white graphics, each time you knock into an obstacle, a letter of your message changes. Thus you’re challenged to make sure your message stays intact, while the band’s song plays in the background.
Have a go at it here.
