Author Archives: Luke Norris

Jay-Z “Decoded” campaign wins Integrated Grand Prix and Titanium at Cannes

Article by: Fast Company

New York agency Droga5 continued its hot streak at the Cannes International Festival of Creativity with big wins for its Bing/Jay-Z “Decoded” campaign in the key Titanium/Integrated Lions category. The campaign won the Integrated Grand Prix and nabbed a Titanium Lion, winning over a jury that was “looking for the bravest idea.”

The Titanium Lion was launched in 2003 to recognize emerging forms of brand work that wouldn’t neatly fit into the existing award categories; the Integrated Lion was added in 2005, though the definition of what falls under each title has been fluid.

Jury chair Bob Scarpelli, the chairman of DDB Worldwide, acknowledged that the definition of an integrated campaign has shifted and that today, “the best ideas are integrated into culture.” Scarpelli called the campaign, which has also picked up Grand Prix in the Outdoor and Film Craft categories, “bold, innovative, interactive, immersive. It’s creating media.” There was no Titanium Grand Prix awarded.

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Star Wars: The Blueprints Book

Star Wars: The Blueprints brings together, for the first time, the original blueprints created for the filming of the Star Wars Saga. Drawn from deep within the Lucasfilm Archives and combined with exhaustive and insightful commentary from best-selling author J. W. Rinzler, the collection maps in precise, vivid, and intricate detail the very genesis of the most enduring and beloved story ever to appear onscreen.
“Most importantly, Blueprints shows how in bringing this extraordinary epic to life, the world of special effects as we know it was born. For the first time, here you will see the initial concepts behind such iconic Star Wars scenes as the Rebel blockade runner hallways, the bridge of General Grievous’s flagship, the interior of the fastest “hunk of junk” in the Galaxy, and Jabba the Hutt’s palace. Never before seen craftsmanship and artistry is evident whether floating on the Death Star, escaping on a speeder bike, or exploring the Tatooine Homestead.” Star Wars: The Blueprints is a limited edition, hand-numbered run of 5,000 copies.

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Nike Air 180 Black White Solar Red

Still one of my favourite running shoe’s from the 90’s. Nothing beats a nice clean colour way with a few highlights. A good all round edition for all occasions.

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Dear readers…

It’s been a long wait, but I’m back on the blog grind. There’s still a few creases to iron out with the function and look of the site, but it feels like it’s got some legs to it now. If you followed my old blog at www.tuhinternational.blogspot.com you’ll start to notice I’m trying to make the new and improved site a little more personal on projects I’m working on and I hope the site can be used as a guide for travel, fashion etc. Feedback is welcome and I look forward to the future of the new tuhinternational.

Enjoy,

Luke Norris

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Characters I’m working on with Mac Aspinall from Monocle Magazine

Say hello to three characters I’m currently working on with illustrator Marc Aspinall from Monocle Magazine. We’re still going back and forth on tweaking the look of each character, but it’s been a great test on our communicating skill, with Marc being based in the UK and I in Hong Kong. It’s a cool thought to be able to complete a project without meeting face to face. Only the use of email, facebook and SMS. I can’t say too much yet on what they’ll be used for yet, but I can’t wait to put some colour to these guys are start applying them to some mediums.

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STAMP’D “Dope Studded” Snap-back Cap

The STAMP’D Dope Studded Hat is one mean hat. It comes with 112 hand screwed gold pyramid Stud’s on the face of this 5 panel snap back. The “New Angeles” raised silk screen under the brim and the Dope logo embroidery next to the snaps accent the piece. Each hat comes packaged in a drawstring dust bag with a silk screened Dope hit on the top front. As seen on Lil Wayne in Rolling Stones Magazine.
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Packer Shoes + PRO-Keds + Biz Markie

PRO-Keds x Biz Markie Shoe Release At Packer from PRO Keds on Vimeo.

Biz Markie launched an exclusive all-white edition of  69ers, the 3rd edition to the collaboration between Biz Markie, PRO-Keds, and Packer Shoes. My mate Kevin back in Australia is in the process of sorting me out with a pair of these bad-boys. Can’t wait!

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Anton Kusters ‘Odo Yakuza Tokyo’ Book

Photographer and creative director of Burn Magazine, Anton Kuster, had the opportunity to tag along with Yakuza in Tokyo as they went to nightclubs and business meetings. His book, Odo Yakuza Tokyo, gives us an insight into the lesser known lives of real Japanese gangsters.

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SHIFT v2

SHIFT v2 from mirari on Vimeo.

A beautiful animation created by Mirari & Co., who are the same people who gave us 3D animation for the introduction of MTV Hits/Most Wanted, is Shift V2.

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Team NIKE – Run with us. Or run from us.

Team NIKE: Highlight Reel from Game Seven Marketing on Vimeo.

Team NIKE has reached the midway point in their season with an undefeated 4-0 record. The Boys in Black have stormed through their competition with ill crossovers, high flying dunks and nothing but net long-range shots. Take a look at their highlights from Dyckman in this first half of the summer highlight reel. Get a live glimpse of the Team NIKE action every Wednesday nights in the Heights and under the lights.

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Tesco Homeplus ‘Virtual Supermarket’

As part of a campaign by advertising agency Cheil, train commuters in Seoul can now grocery shop while they wait for their train to arrive at the platform. A large billboard was installed along the platform, recreating a Tesco Homeplus supermarket with each item marked with a QR code. By scanning the codes onto their smartphones, commuters are able to add the item into their shopping cart online and after purchase, will be delivered to their homes. Genius!

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Walls Notebook

Photographer Sherwood Forlee presents the Walls Notebook. Such an obvious idea that I’m surprised it was done sooner. It’s a compilation of alleys and streets for adults and kids to go nuts drawing and doodling in.  The Walls Notebook is available at Amazon for USD$11.

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Cordova – Paradigm by U-Tern

Cordova – Paradigm by U-Tern

Here’s a track that U-Tern said he and his friends (AJK and Roxy) made a year ago but never got around to releasing. A slice of dreamy disco pop.

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Steve Nishimoto Skate Toy Soldiers

New York City-based artist/designer Steve Nishimoto has released these cool army figures with a skateboarding twist.

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Original Fake Fall/Winter 2011 Collection

For me, the Original Fake collections over the past few years has been a little hit and miss. Some great pieces and some so-so ones. This latest collection for Fall/Winter 2001 seems to be more refined with a number of classic pieces, incorporating the KAWS artwork and the added attention to detail from designer Tomohiro Konno. Lovin’ some of the coats.

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The Future of High Speed Train Travel

Moving Platforms from Priestmangoode on Vimeo.

UK designer Paul Preistman’s vision for local movable platforms that pace the high speed trains and transfer passengers to create a non-stop movable train.

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Geometric Pop Culture Illustrations

Brillant illustrations by Liam Brazier. These prints would look great as a series in my apartment.

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The Ampal Creative

The Ampal Creative – Made in LA from Ampal Creative on Vimeo.

I’m definitely on the ‘snap-back’ buzz now since picking up the latest Bounty Hunter edition from EXIT in Causeway Bay HK. So when I stumbled across these ‘Aloha’ Snap-back series by The Ampal Creative they’re at the top of my ‘must have’ list. Check out the video to see how they’re locally made.

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Offthewall TV: Time + Space Mister Cartoon Pt.2

Time + Space: Mister Cartoon – Part 2 from Off The Wall TV on Vimeo.

Mister Cartoon continues his Tokyo Tattoo Tour and explains why the Japanese youth are drawn to LA culture.

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Creatures of Style

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