Category Archives: CULTURE

Morning Love

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Food for thought.

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Watch The Throne Documentary

A behind the scenes look at the making of Kanye West and Jay Z‘s collaborative album, “Watch The Throne“. Directed, edited, and photographed by Robert Lopuski, the 10 minute short film gives a nice look at the collaborative work of the two artists. The more private footage, as well as the old footage inserted into the clip, make it a rather round look at the work of Kanye West and Jay-Z over the last 15 years.

Thanks for the find Ellis.

 

The Quiet Power of Talent – Robert Lopuski

Paradigm Magazine Interview –

Robert Lopuski is a master of creative cinema and it is his passion to sculpt human perception. The collaboration between Robert, Kanye, and Jay Z before the release of ‘Watch the Throne’ was a surprise, but it is clear from Robert’s consistent stamina that his ethics were best for the challenge. Using the bare minimum, and being restricted artistically, he had to find innovative ways to show the true, hidden characters of these icons. While speaking to Robert we not only got the experience of how he earned the respect of these legendary musicians, but the deeper developments of being an artist in the evolving world of film. Robert is a man who believes in the power of a person’s own mind to actualize ideas, and he believes that “life is a series of chance encounters with yourself.”
I was in Madrid on another gig when I got the call. I had to drop everything to fly out to Sydney. I didn’t have any equipment with me. So I asked Kanye’s team if it was cool to put in a rental order– like, could you guys get some stuff down there for me? I wrote up a list: I need a camera, a mic, a stand, the simple abc’s, and they said don’t worry, we got it.

A few days later, I show up and none of it is there. So I went on a crazy four-hour tear around Sydney, finding whatever pieces of equipment I could get my hands on.

When I started filming, there were issues with exposure. I didn’t have the tools to properly capture Kanye and Jay in a candlelit studio. The equipment I had at the time couldn’t handle such low light. I would say to the handlers that there were certain things that I needed to do: turn on lights, get slightly better access, possibly stage a better setup photographically.

They said ‘no, we can’t do that.’ Could I sit down? Could I put lavs on them? I know you guys are recording the album, but could I record their conversations? ‘No, you can’t do that.’ Can I set mics up in the room to record the room? ‘No.’ Do you think while I’m here, I can do sit-down interviews with them…maybe get something that I can at least use audio wise? ‘No. They don’t feel like doing interviews.’

The job was challenging professionally because you’re thrust immediately into the inner circle yet not allowed to capture the inner workings properly.

This was in the mansion in Sydney?

Yeah, it was such a small, intimate space. They basically converted the living room into a recording studio and there was literally only like 6-7 people in the room – Jay, Kanye, Beyonce, two engineers, myself, a producer, Don C (Kanye’s manager).

I’d be literally at arms length from Jay and Kanye as they were talking. But I’m the newest member in the room, and you don’t just pull out a camera rig when you think something special is happening.

So you find alternate methods. For instance, I knew they didn’t want to do traditional interviews, so I’d turn on the audio recorder on my cell phone, and at the dinner table, put it on my knee and be like, so Jay… and then record a quick interview that way. There had to be a little subterfuge. Of course with the best intentions!

So much was happening, in such an off-the-cuff kind of way, that I found myself using whatever tools was available. Many times, I would use my cell phone if I had to. There was a lot of use of flip video, iPhone and piece of shit little cameras in that piece. I’d get access without the equipment, and so, once I was inside and they felt comfortable, I used whatever tool I could, which was usually little consumer-grade cameras.

It wasn’t until Kanye and I built a rapport on the side that I think he started becoming interested in having me around. I basically spoke freely and challenged what was being made and why.

Do you think these conversations were the catalyst that allowed that to be?

Absolutely. One of the reasons I think I took the job, aside from of the adventure of it, was that I am very much a fan of what Jay and Kanye are doing. So as a fan, I had very specific feelings about what I wanted to make and what I could find satisfying — something that had not been seen before, which was this quiet, intimate affair. On top of that, I had a lot of opinions as to what they were up to and how I could, or could not fit into this.

In the world of hip-hop, anybody who does something different is a genius, anybody who does something successful is making history; you know it all becomes these exaggerated, bombastic endeavors. And so, for me, I was not interested in that; I was more interested in the smaller moments. The quiet power of talent.

It was definitely captured. When I first saw it, I was like wow this is fuckin’ raw. Just hearing you talk about it, it’s crazy Jay Z, Kanye West, Beyonce, Russell Crowe, the whole thing. It’s pretty unreal for anybody to be able to be there and record those moments.

It was definitely exciting. I kept saying to my girlfriend, it felt a little bit like I was seeing the blogs in real form. What I mean is, every now and then, you’ll see a post of someone working in a studio and it feels alive and intimate. You feel like you’ve been given a glimpse of something really special. But when you’re actually there and your role is to capture that lens through which other people will see it, you kind of feel like you’re looking at your camera as a blog. Haha, you know what I mean?

But once you pass through that you return into the seat of a filmmaker. And then it’s your responsibility to retain that power and bring what you bring from that point forward.

How did all of this come about?

I’ll tell you a story and you don’t even have to believe this. In June of last summer, I was working at a post-production house as an editor. One day something felt very off and I end up leaving work early. As I’m walking, I’m just in my own meditative space, in my own mind, when all of a sudden somebody literally almost collides with me. Like one of those New York moments when, you’re walking and you’re like, wtf. I look up and the person that almost collided with me is Kanye.

We both look at each other, and immediately, I get this strong feeling that he and I will work together. He hops into his car, and there’s nobody inside, it’s just him. So I’m standing there, and we’re like ten feet away, and he’s sitting in his car… And I wonder, do I approach him? Even though he’s already posted my work a number of times on his blog, it doesn’t make sense to go up to him and be like hey you like my stuff.

So he’s in his car and I walk a block away and sit on a park bench. I meditate and just focus on this moment – as it was quite a curious collision of sorts. In meditation I send out these feelings of us working together. How strong that felt when we almost collided.

I walk home knowing that was actually very effective. Within twelve hours, I get a phone call from a producer to work on the Power video. That ultimately led to being hired in Australia.

You don’t have to believe that story, but our working together was very much in the cards, in a very curious way.

I believe all of it. I’m very much into this idea as well; I’ve always been very fascinated with the mind, even for myself taking this step to doing what I’m doing … it’s that, I’m twenty-five now, and I kind of stayed dormant. I read a lot, but I was very dormant in what I was actually doing every day with my brain. I very much have focused on the idea of solitude, and the temper and nature of things and just figuring out what’s going on in here first, trying to figure out how I interact with the world, and the experiences and these conversations, and what the magazine is for.

Yeah, you know, so much started happening when I was younger, to the point where you almost have to just allow your instincts to take over. It was a specific time in my life, where I was like okay, I’m really breaking off into my own and I’m pursuing something that nobody in my family has done before. You’re kind of following a feeling into an ether of sorts.

As you get older, these feelings become almost like trusted collaborators.

You mentioned previously that the piece was never going to be finished …

The experience of finishing it was so difficult, because the experience in making it was so challenging and difficult. I had to realize that finishing that piece was not only effective and important for them, but also for me.

I’m glad you did ‘cause I wouldn’t have seen your work otherwise.

Cool, I appreciate that. I actually was very happy with it. When it released, the response was overwhelmingly positive. It had a power at that time to completely sway how people felt about those two guys and the upcoming WTT album.

It just hit at the right time and I know it helped. There were comments on blogs where people said: I wasn’t even interested in their project, and after watching this piece, I just pre-ordered the album! Haha.

It was the same way with me, because I was semi-interested in it. At that point, for me, Kanye had kind of run his course and Jay was just a glorified businessman. I saw that video and thought to myself, damn this shit’s raw. I mean, when they were talking about Michael Jackson’s Thriller … it was the way it looked and the way it was done. It piqued my interest in the album totally, a hundred and ten percent.

It was very powerful.

There’s all kinds of interesting imagery in the piece. Castles on fire, wild mountain beasts, old cemeteries, smoke filled forests. Was all of this shot in Australia?

I felt like the piece needed to be elevated. It needed more imagery that expressed a gothic, almost king-like perspective on what the album was going for and what it meant.

All of those images were something I created after my time with them. The castle and open terrains were all shot in Scotland. I was there on another job and I literally stayed overseas for a few extra days traveling around the country and shooting whatever felt grand and expansive.

Back home I woke up super early one day and filmed a snow-filled forest with white smoke. All of this additional footage became part of the greater myth of the piece. It allowed for more alchemy between the moments they were having and for what I felt was needed to give the piece a deeper curiosity.

That reminds me of that one Picasso painting, I forget the name of it, but he did it and didn’t show it to anybody for about two years. He said the world wasn’t ready for it. The only person he showed it to was Matisse. It’s just what you were kind of talking about, raw power, and he didn’t let anybody fuck with it, it was just in the back of his studio turned around.

Interesting. You know, I’m very into the potency of work. It’s almost like when you hear somebody else singing a Dylan song and wonder why the song you’re hearing in the background is so powerful by an artist you don’t know, and the reason is because it’s coming from such an incredible pulse. The source is power.

And all of that power comes from within. I believe that if you see it in here, you can create it in this world.

Exactly. You create it first. And then the opportunity finds you.

Thank you man.

Thank you.

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Legends.

Lapo Elkann.

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2012 Olympic Games Illustrations by Charis Tsevis

Another great project by Greek illustrator Charis Tsevis. These colourful geometric illustrations were created for Yahoo’s coverage of the Games of the XXX Olympiad in London.

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Poolside: Pacific Standard Time

Thanks for the find Chris L.

Tracklist –

01 – Tulsa
02 – Next To You
03 – Why You Wanna
04 – Harvest Moon
05 – Slow Down
06 – Take Me There
07 – Kiss You Forever
08 – Do You Believe
09 – Give It A Rest
10 – Can’t Get You Off My Mind
11 – Just Fall in Love
12 – California Sunset
13 – Golden Hour
14 – Between Dreams
15 – Without You
16 – Take Me Home

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Zero Dark Thirty Trailer


The Navy SEAL Team 6 tracks down wanted terrorist Osama bin Laden.
Director: Kathryn Bigelow
Writer: Mark Boal (screenplay)
Stars: Chris Pratt, Jessica Chastain and Joel Edgerton

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Nike Innovation Hunt – Art Works Inspired by Innovation: Flyknit Bearbrick & More

For the launch of the new Nike Lunar Glide+ 4 and the Nike Flyknit sneakers, Nike Japan is hosting the Nike Innovation Hunt. This week art works inspired by Nike Flyknit and Lunarlon technologies have been hidden through out Tokyo and with the help of maps one can go out and find them.

If we would be in Tokyo, we would definitely participate because there are some fantastic pieces in the range. From the Lunarlon skateboard deck, soccer balls to the Flyknit Bearbrick toy and fixed gear bike, the hunt is worth taking part in.

More info on the hunt can be found here.

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Conference of Cool.

Ernest Hemingway and Fidel Castro.

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Why Apple is ‘Losing’ the Samsung Lawsuit So Far

Cult of Mac Article –

Apple is a riddle, wrapped in a mystery, inside an enigma. No, wait. That was Stalinist Russia.

Whatever. The two are nearly identical in their abilities to keep secrets.

As an Apple observer myself, I’m keenly aware of the iron curtain of secrecy that prevents anyone from knowing what Apple is working on, what they’re planning and what their processes are for developing new technologies.

Rumors and speculation are always so easy to come by; unannounced facts are rare — even facts about the past.

That’s one of the great things about Walter Isaacson’s biography of Steve Jobs. It gave rare insight into the inner workings of Apple, to some degree.

And that’s what’s so great about the current jury trial in Silicon Valley, where Apple is suing Samsung and Samsung is suing Apple. It’s forcing Apple to reveal countless facts and events that it doesn’t want to reveal.

The lawsuit appears to be far from over. But already, it’s clear that Samsung is “winning.” Why? Because it’s a contest between a company that cares deeply about its secrets — even small ones — and a company that doesn’t care as much. So the discovery and revelation is punishing Apple.

Here are the 8 secrets Apple has been forced to reveal in court in the past couple of weeks.

1. Steve Jobs changed his mind about a 7-inch iPad

Steve Jobs famously dissed the 7-inch form-factor in an October 2010 Apple earnings conference call by saying: “This size isn’t sufficient to create great tablet apps in our opinion.” He also said that because tablet users tend also to have smartphones, “giving up precious display area to fit a tablet in their pockets is clearly the wrong trade-off.” 7-inch tablets are “too big to compete with a smartphone and too small to compete with an iPad.”

But three months later, we learned in the trial, it appears that Jobs changed his mind.

Apple Vice President Eddy Cue said in a January 2011 email revealed in court that (after playing with a Samsung tablet) he strongly advocated to Jobs that Apple should sell a 7-inch iPad, and he championed the idea to Jobs several times starting in late November of 2010. Jobs became “receptive” to the idea “the last time,” according to the email.

2. Apple spent more than a billion dollars marketing iPhone and iPad

Apple’s Senior VP of Marketing Phil Schiller was forced to specify in court that Apple spent $647 million on marketing for the iPhone before the end of fiscal 2011, and $457.2 million to market the iPad. That’s more than $1.1 billion in iMarketing money.

3. Apple closely watches the competition

Part of the Apple mythology, which is encouraged by Apple itself, is that Apple doesn’t pay attention to the competition.

Samsung produced an internal Apple email written by Apple industrial designer Christopher Stringer, in which he wrote: “Paul, I need your latest summary of our enemies for an ID brainstorm on Friday… If you have any more data beyond this please could you update the chart? I wonder if there’s anything worth noting about the HP/Palm leak.”

4. Apple listens to its customers

Another part of the Apple mythology is that Apple doesn’t get product cues from customers and users. Apple says they design products for themselves because the users don’t really know what they want.

However, the trial has revealed the existence of extensive surveying of customers by Apple. Samsung wants the data made public.

Survey questions reportedly aim to find out why Apple customers choose iPhone instead of competing phones, for example, and specifically how much they like or dislike specific features of the iPhone.

Apple strongly opposes the revelation of the survey data. The judge sided with Samsung but granted Apple time to appeal.

5. Most people buy iPhone cases

Internal Apple documents forced out of Apple in the trial show that 78 percent of iPhone owners buy cases for their iPhones.

6. Apple thought about adding a “kickstand” to the iPad

Apple created several iPad prototypes that in hindsight look somewhat wacky and loony. One had a huge “kickstand” in the back, so the tablet could be propped up like a framed photo.

7. The code-name for the iPhone was “Purple” 

The initiative to develop a phone was known internally at Apple starting in 2004 as the “Purple Project,” and the area where this development took place was called the “Purple Dorm,” which smelled like pizza, according to Apple VP Scott Forstall. Bonus detail: The “Purple Dorm” had a “Fight Club” sign to emphasize secrecy, as in: The first rule of fight club is that you do not talk about fight club.

8. Apple made a phone instead of a camera or a car

Schiller also revealed that the iPhone came about because Apple was interested in expanding into other markets. The company actually entertained the ideas of making “a camera or a car,” according to Schiller.

Why Secrecy Matters to Apple

A big part of Apple’s aura is the perception of effortless genius. A dozen brilliant designers sit around a kitchen table and dream up the future.

But the Samsung trial has forced Apple to reveal a different reality. Apple works really hard to get its success. Apple spends a fortune to market its products. Apple people speak internally in the language of violence: It’s competitors are “enemies” that must be defeated in a design “fight club.” It pays close attention to the competitive products and customer satisfaction. Apple doesn’t always know what it’s doing.

And it’s not just aura. Apple people probably believe that it’s their view of the world — how they think about problems and solutions — that sets them apart. And revelations about how they thought about past products enables competitors to more easily get inside their heads and perhaps think the same way about future products.

Whether you agree with Apple’s obsession with secrecy or not, that obsession exists. Keeping these secrets is important to Apple. Which is why the lawsuit has thus far cost Apple far more than Samsung.

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Food for thought.

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Snap!

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BATMAN : Dark Knightfall (HD full version)


“Batman: Dark Knightfall” Full version. A Batman fan made stop-motion animation
directed by Derek Kwok and Henri Wong of Parabucks co. using Batman toys.

Can you believe this was their first attempt on stop motion?! Amazing!

A Parabucks co. production https://www.facebook.com/Parabucks

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Late Nights with Jeremih by Jeremih

Tracklist –

1.) Skit Intro (Jeremih)
2.) Rosa Acosta (Prod. The Futuristics)
3.) Fuck U All The Time Ft. Natasha Mosley (Prod. FKI)
4.) Outta Control Ft. Gucci Mane & 2 Chainz (Prod. KB)
5.) Ahh Shit Ft. Fabolous (Prod. Sak Pase)
6.) All Over Me Ft. Sir Michael Rocks (Prod. Prolyfic)
7.) Go To The Mo (Prod. The Fr3shmen)
8.) 773 Love (Prod. Mike Will Made It)
9.) Keep it Moving Ft. Marcus Fench (Prod. Tha Audio Unit)
10.) Ladies Ft. Twista & AK (Prod. Tha Audio Unit)
11.) Late Nights (Interlude)
12.) Late Nights (Prod. Jeremih)
13.) Girls Go Wild (Prod. Mike Will Made It)
14.) Rated R (The Masterpiece) (Prod. The Futuristics)
15.) Feel The Bass (Prod. Soundz Tricky Stewart)
16.) Let Me Down Easy Ft. Marcus Fench)
17.) Knockin Ft. YG & E40 (Prod. Yonny)
18.) Letter To Fans Ft. Willie Taylor (Prod. Jeremih)

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Jordan Presents: THIS IS WHERE IT STARTS


Somewhere, someone is working on their game. Watch this global rivalry unfold for two players determined to rise above the competition.

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Mercedes-Benz SF1 Final Design Concept

The final design concept of Steel Drake’s Mercedes-Benz SF1 concept. The aggressive sharp, angular lines remind me of the Lamborghini.

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Agenda Long Beach: The Return of Ben Baller

Location: Agenda, Long Beach
Photography: Brandon Shigeta/Hypebeast

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Snap!

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Coca-Cola ‘Space Invaders’ Concept Cans


Graphic designer Erin McGuire designed these really cool conceptual Coca-Cola cans for a school project. Inspired by the classic Space Invaders video game, the branding on the cans for Coke Zero, Diet Coke and Coca-Cola Classic.

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Food for thought.

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