Halo’s $220 Million 1st Day Sales Make It the Biggest Entertainment Title of the Year

The first Halo title to be developed by Microsoft studio 343 Studios, Halo 4 has been met with near universal acclaim and looks set to rake in over $300 million USD in the first week alone. With numbers like that, Halo 4 has cemented the franchise’s status as one of the most popular in the world having earned almost $3.4 billion USD to date. In the first five days alone, four million Halo 4 players managed to log 31.4 million hours of gameplay, taking the franchise gameplay hours total to well over 5 billion.


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